EXPERIENCE
Graphic Designer | Visual Storyteller | Sustainability Creative | Climate Communications
Versatile graphic designer with a strong foundation in branding, illustration, and digital media focused on sustainability, ocean conservation, and environmental communications. Experienced in visual storytelling, merchandise design, and static/video content creation for mission-driven organizations.
Key skills include
Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, Procreate, HubSpot, Brand Design & Development, Website Builders: WordPress, Wix, SquareSpace, Content Creation for Social Media, and Photography.
Professional Experience
Graphic Designer & Marketing Specialist
FutureSwell • Hawai’i 2021 – Present
Founded by marine biologists, Futureswell is an ocean conservation media company and community-building platform
●Brand Design: Designed branded content for digital platforms, newsletters, merchandise, and signage using Adobe Creative Suite and Canva to build awareness around ocean conservation. Harmonized typography, layout design, visual hierarchy, and brand identity across all materials.
●Social Media Management: Managed social media channels (Instagram, LinkedIn, Pinterest, YouTube, TikTok) with a content calendar, engaging 23k followers, 75k monthly views, and 10.1 million users in 2024 with ocean conservation content. Created visually unified marketing collateral across all platforms.
●Digital Conservation Campaign: Created brand kit and marketing materials for the "Sustainability & the Sea" podcast and designed physical signage for Hawaiian coral reef conservation campaign.
●Newsletter Management: Implemented LinkedIn newsletters and managed text marketing campaigns.
Freelance Designer | 2023 - Present
Supporting environmental nonprofits, small businesses, and ocean-focused organizations with graphic design, branding, and social media support as needed
●Logo & Brand Design: Designed logos, branding, and merchandise for Sadie’s Sunrise Cafe and
ocean-focused social creators.
●Video Content Development: Developed static and video content tailored to social media engagement to support on-brand marketing content for various ocean organizations.
●Ocean Empowered Design: Specialized in ocean-themed and sustainability-aligned visual identity systems for marketing campaigns, brand identities, and visual storytelling projects.
Digital Marketing Coordinator
Tigo Energy • Campbell, CA 2022 – 2024
Tigo is a hardware and software startup that enhances safety, increases energy yield, and lowers operating costs of residential, commercial, and utility-scale solar systems
●Content Calendar Planning: Increased interactions (+113%), clicks (+178%), and shares (+139%) via
strategic content planning for infographics, video content, and global marketing visuals.
●Marketing Visuals: Tasked with creating graphics, photos, and videos for worldwide distribution.
●Newsletter Database Management: Managed multilingual email campaigns for a 25k+ subscriber list using HubSpot (CRM), and created newsletter visual design template
●Design System Development: Created visual and written content for website blogs, press releases, and social media.
● SEO Optimization: Optimized SEO across digital properties to boost discoverability in the solar/clean energy sector.
Sustainability Manager & Guest Services
Lovango Resort & Beach Club • St. John, USVI 2021 – 2022
Boutique Eco-Resort in the US Virgin Islands, with Sister Resorts in Martha’s Vineyard and Nantucket.
●On-site Sustainability Leadership: Led sustainability initiatives, trained staff in eco-practices, and educated guests on coral restoration via snorkel tours.
●Storytelling through Design: Created guest-facing materials and visual content supporting sustainability storytelling.
Social Media / Content Creation Intern
Shroomshot • Los Angeles, CA 2021
Mushroom-Based Wellness drinks
●Partnerships: Built community engagement through influencer partnerships and content campaigns.
●Social Media Management: Managed social posts, stories, and giveaways across platforms to expand eco-conscious branding.
●Hashtag Development: Developed SEO-friendly hashtag libraries and video content.
Account Intern
Digital Surgeons • New Haven, CT 2018
●Presentation Design: Assisted the Account Team with proofreading deliverables, decks, and presentations, pulling analytics reports & metrics.
●Advertising Copy: Developed copy for ads.
Nature Specialist & Summer Camp Counselor
Mandell JCC • Windsor, CT 2015-2017
● Nature-Based Conservation: Introduced the awe of nature to all campers of all age groups, teaching campers to hike, have scavenger hunts, identify plants and animals, fish and many other outdoor activities.
Education
Roger Williams University
BS in Marketing (AACSB Accredited)
Minor: Graphic Design
Study Abroad: University of Wollongong, Australia
Women's Swimming and Diving Team
VOLUNTEER & ACTIVITIES
Save Our Shores | Save the Waves | REVERB